This insurance business was established in 2019 and is an online life insurance brokerage and a pioneer in Canada’s direct-to-consumer space. They generate leads through paid social media advertising and our licensed agents engage these prospects by phone to sell life insurance policies. Since inception, it has built a proven lead generation engine, a large and growing CRM database, and a repeatable sales process that consistently converts middle-market Canadians into policyholders. To date, This business has successfully sold over 10,000 life insurance policies through this process.

• Proven lead generation engine – approximately 150,000+ lead in CRM (valued at $2.25M at $15/lead)
• Over 10,000 policies sold
• Scalable and repeatable sales process
• Strong digital brand
• Current book of business with growth potential

Ask Price: $1,750,000

Included Assets: ~150,000+ paid leads, marketing assets, domain/brand, active licenses, book of business, trained agents